Be Empressive !

Where Strategy Meets Storytelling and Every Voice Shines.

Led by J. Primous -Be Empressive is more than a brand; it’s a movement. Whether you're a visionary entrepreneur, an emerging artist, or a changemaker with a story to tell, J is the doula, here to amplify and help to birth your brilliance.

Be Empressive is your invitation to elevate your voice, grow your vision, and make lasting impact.

Because when you're bold, brilliant, and strategic—you're unforgettably Empressive!

Creative business Strategist |EDUCATOR |Author|ADVOCATE

IT’S NOT A TYPO — IT’S A LEGACY.

"Unlike a queen, who inherits her crown, an Empress is chosen—recognized for her vision, her ability to build, nurture, and sustain legacy. That’s the spirit behind Be Empressive: embodying the power to build, guide, nurture, develop, and envision with purpose." - J. Primous

From humble beginnings, J. Primous has carved a lane of her own. As a six-time published author, playwright, and founder of Empressive Times Magazine, she brings storytelling to life through compelling interviews, transformative experiences, and powerful narratives.

At the heart of Be Empressive is a strategy with soul. J. helps creatives and professionals transform bold ideas into brand clarity through business consulting, content development, and messaging that resonates—empowering them to show up with authenticity, power, and purpose.

A master wordsmith, J. Primous is recognized for her sought-after copywriting and speechwriting services, guiding clients—from community leaders to celebrities—in communicating with conviction and style. With an unwavering commitment to diversity, equity, and inclusion, she ensures every message uplifts and every audience feels seen.

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My Experience

Passionate, Professional & Proven!

"Hey there! For over two decades, I've had the incredible privilege of guiding high-profile individuals, including politicians, renowned artists, and global corporations, on their remarkable journeys. As a Creative Business Strategist, Coach, Award-Winning Speaker, and Author, I've witnessed dreams transform into reality, right from their inception to fruition.

With a background deeply rooted in education, philanthropy, and a knack for spinning tales through my writing and stage productions, I've earned a reputation for my boundless creativity and unwavering influence.

Amidst the uncertainties brought by the post-COVID era, I emerged as the trailblazer behind the coveted DREAM DOULA™ title, driven by a singular mission to empower others on their path to greatness. Armed with certifications as a Success Coach, Spiritualist, and Mental Health advocate, I've crafted my signature brand, BE EMPRESSIVE™, where I blend innovative coaching methodologies with a dash of spiritual guidance.

Sharing my own story of resilience, I bring to the table a fiery passion for service and a firm belief in your potential to break free from the chains of self-doubt. Through my programs and services, I invite you to join me on the journey to an EMPRESSive Lifestyle, where success knows no bounds."